Web Application Suite . B2B2C . Healthcare Insurance . Research and Design
Value Based Care & Insights
Goals
Healthcare cost optimization without compromising the quality of care
Streamline workflow - overall planning and modeling of a VBC contract
Develop sustainable solution to address varied business practices & payment models
Enable fast & effective decision-making (business analytics) using data-driven business insights
Improve efficiency & end-user satisfaction
First to market - time-critical project.
Diverse VBC practices across the industry
Many worksheets & reference docs
Visibility hurdle to the model/calculations
Needed a great deal of sustainability
Unstructured requirement inputs
Challanges
Approach
Design Strategy - Research methods, Cross-functional collaboration model
Research - Personas, journey maps
Design Analysis - User mental model, Task flow analysis
Interaction Design -Unique design patterns, simplified interaction model for complex business data models
Prototyping - Complete prototype with micro-interaction
Design Validation - Iterative customer feedback and usability testing
A holistic solution that enables our clients to target. design, admin, and monitor
Role Lead Researcher & UX Designer

